Jeff Dross from Kichler Lighting is a consummate professional and industry knowledge juggernaut when it comes to lighting.  I have had the opportunity to witness his webinars and personal seminars over the last several years.  As an independent sales representative for Kichler Lighting in Northern California, I am always seeking out more knowledge about the products I represent and sell to my customers.  Jeff Dross’ seminars have been invaluable.   I do receive important product knowledge facts directly from Kichler Lighting all the time.  Jeff Dross’ presentations take it to a whole new level when he is conducting a public seminar at our Dallas showroom during the International Lighting Show or conducting a webinar on Kichler’s behalf to the sales force.  
 

 

Jeff recently held a webinar on the importance of LED lighting and Kichler’s continued role and innovation with regards to LED.  The seminar outlined the technology of LED and the practical uses of it as it relates to lighting and energy consumption.  During the Dallas International Lighting Show, Jeff gave a presentation on trends in lighting designs and what will be coming in the new few months and years.  This knowledge is not only important to have as a sales rep for Kichler, but also important if you are a lighting designer or interior designer in general.
 
I highly recommend attending this webinar that 1Stop Lighting is sponsoring.  Not only will you come away with a greater understanding of industry trends, I am sure you come away many new ideas to help you in your next project and find it a valuable use of your time.